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The shimmer face utilizes dewy foundations with iridescent and metallic pencils and crmes. It's also an example of highlighting and shading without the use of typical contouring products. Here, you can easily see where the light hits your face and those areas come forward because of the reflective qualities of the makeup.

Also, don't necessarily think of this (or any other face) in term of daytime or evening. It's all a matter of application and desired effect.

Using concealer (only if necessary), spot-touch the face to even put the skin tone.
Apply highlighter lotion to the face with fingertips or foundation sponge.
Apply a very light application of liquid blush to cheeks and temples, blending well with the fingers or round sponge.
For the eyes, start with the warm-toned dark brown eye pencil. Blend into the upper lashes and smudge with your eyeshadow brush.

Black mascara is then applied to the top lashes, burgundy mascara to the bottom lashes.
After lip pencil is used to define the shape of the mouth, fill in using the same.